Save as much as you can for as long as you can!
“Compound interest is a really marvelous invention”
Life insurance policies are a great place to accumulate cash value. The interest accumulates without being taxed. As the years go by, you earn interest on the interest. This puts the power of tax deferred money and compound interest to work for you. This money could be there for you to borrow during your lifetime for emergencies, or to accumulate for a specific goal. The freedom to have access to this money without qualifying, and knowing your set interest rate is comforting.
The more you can save the earlier in your life, the better this concept works.